Millions of consumers know Steve Kruschen, “The One and Only Mr. Gadget®”, thanks to thousands of appearances on television and radio programs across the U.S.
For well over two decades, Steve Kruschen has been investigating, testing, demonstrating, and reporting on myriad consumer technology, products & gadgets. Audiences have come to rely upon his expert advice and hands-on consumer-oriented approach. Answering the needs of consumers, Steve Kruschen is their trusted evaluator of consumer products and technology.
Steve Kruschen demystifies consumer products & tech by introducing his audiences to a never-ending supply of not only what’s new, but also what may not be new, yet is worthwhile though relatively little known. Plus, he provides the latest in news, reviews, and evaluations of the things he knows to be of interest to a wide audience.
The ultimate consumer, “Mr. Gadget” checks out products in a real world, hands-on environment — just the way an average consumer would like to do if given the opportunity. Steve reports his findings and returns the product without having to make a purchase. Mr. Gadget is the guy who tries it out for consumers before they buy it!
What products and technology does Steve Kruschen evaluate? To name a few: select audio & video products, kitchen & household gadgets and products, computers and software, products for the home office, mobile and cordless phones, electronic toys & games, even military tech that filters down for consumer use, automotive products, and so much more.
“While the products I evaluate seem complex to many people, my goals are quite simple,” says Steve Kruschen. “I want to help consumers say things like: ‘Oh, I get it now;’ ‘That makes sense;’ ‘I didn’t know that;’ ‘Now I understand it better;’ ‘That’s a neat product;’ or maybe even, ‘No, I don’t really want something like that after all.” It is all about assisting and directing average consumers toward intelligent buying decisions.
To introduce consumers to new products and technology, major manufacturers often call upon Steve Kruschen to appear as a spokesperson on national media tours.
As a speaker on the corporate lecture circuit, Steve Kruschen reveals to business executives how to avoid being a “techno-idiot” when dealing with today’s technology oriented consumers. The Consumer Technology Revolution is never-ending and Steve Kruschen is telling corporate decision makers how to avoid its pitfalls and succeed in this marketing era.
And now as an author, his first as-yet untitled volume contains advice on technology and products for the masses that will enhance everyday life AND prevent normally attendant problems that follow. His focus is mostly on products of lasting value that have stood the test of time.
“Like most people, I’m fascinated by consumer products and technology,” Steve says. “but, there’s a big difference. I’ve pursued my interest as a full time effort. Most people work at ‘real jobs’ and play with toys in their spare time. For me, playing with toys is my profession.”